Topshop lead the way, and now one of Britain's most popular fashion e-retailers, ASOS, is finally available stateside with the launch of their new site geared for an American audience. The online boutique features a U.S.-focused homepage, prices in dollars, and no British terminology (oh bullocks, I'm going to miss that!).
While shipping will still take place out of the UK, ASOS plans to open up a US warehouse once sales reach a particular level. Luckily for us Yanks, ASOS is offering free US shipping both ways! As the US homepage states: 'Welcome America to the world's biggest wardrobe." Have fun checking it out, and shop away!